Thema adds to Le Bouquet Africain
Paris-based channel distributor Thema has added four further channels to its Le Bouquet Africain package on pay TV platform SFR.
The channel distributor, part of Canal+ International, revealed the channels as Senegalese network SunuYeuf, telenovela-themed Novelas TV, African series channel A+ and new Ivorian network NCI.
Novelas TV is already distributed by Free and Bouygues Telecom in France, while A+ is already available from Free, Orange and Bouygues Telecom. Furthermore, much of the content on A+ is already available via +D’Afrique, the OTT service included on Le Bouquet Africain Premium on SFR.
Timothée Vidal, Thema’s senior VP of multicultural distribution and digital, said: “By integrating these channels into Le Bouquet Africain we aim to demonstrate that the offer stays in line with our viewers’ expectations, who demand access to diversified content showing modern formats. Le Bouquet Africain is constantly evolving to suit the diaspora’s expectations.”
According to Thema, SFR now comprises up to 23 channels as well as the +D’Afrique On Demand catalogue.
Thema distributes more than 180 TV channels worldwide and has partnerships with major pay TV platforms in France, Europe, Africa, Middle East, Asia, Canada and the US/Latin America.