US giant WarnerMedia and France-based pay TV operator Canal+ have teamed up to launch Cartoon Network and TNT in Rwanda, with a Nigerian toon on the former’s launch slate.
The two channels will be made available to local subscribers to Canal+’s existing Les Bouquets Canal+ pay TV package.
As a result, Les Bouquets Canal+ subscribers will have access to Cartoon Network titles such as ThunderCats Roar, Teen Titans Go!, DC Superhero Girls and the Nigerian animated short Garbage Boy & Trash Can.
Garbage Boy & Trash Can is from Nigerian animator Ridwan Moshood, and won Cartoon Network Africa’s Creative Lab competition in 2018.
The show tells the story of a garbage boy who believes he has superpowers he can use to fight for justice together with his trusty sidekick, a trash can.
TNT titles available include movies Apocalypto, Green Lantern, Batman Begins, Anaconda 3: Offspring and Million Dollar Baby.
Guillaume Coffin, VP and head of commercial and business development at Turner France, Africa and Israel, said: “WarnerMedia has been present in Africa for more than 20 years, operating six channels across the continent in 56 English-, French- and Portuguese-speaking countries.
“Launching TNT and Cartoon Network is an exciting expansion of our partnership with Canal+ Group in Africa. I am convinced that the tremendous success of these two channels in Africa, as well as their dedicated line-up of content and productions tailored for African viewers, will be welcomed by Canal+ subscribers in Rwanda.”
MultiChoice’s digital terrestrial platform GOtv is adding WarnerMedia channels Cartoon Network and TNT to its line-up.
From November 12, the channels will offer subscribers across English-speaking sub-Saharan Africa children’s entertainment as well as Hollywood blockbusters.
The titles will include Ben 10, Craig of the Creek, Teen Titans Go, The Amazing World of Gumball, an exclusive original production of Victor & Valentino and films such as Tim Burton’s Beetlejuice, Spy Kids and Jumanji.
Guillaume Coffin, WarnerMedia’s VP commercial and head of business development for France and Africa, said: “We are thrilled to bring Cartoon Network and TNT to a wider African audience and to extend our partnership with MultiChoice through GOtv. The quality of our channels, combined with MultiChoice’s excellence in marketing, will contribute to bringing our premium quality American features and innovative kids’ content to an even wider audience on the African continent.
“We are convinced that our existing fans will be as excited about this new entertainment experience as we are, and we look forward to welcoming our new GOtv fans to join in on the fun just in time for the festive season.”
Yolisa Phahle, CEO of general entertainment at the MultiChoice Group, added: “As the home of African television, it’s always a win for us to be able to deliver on making great entertainment accessible to more customers with top family entertainment. This new partnership with WarnerMedia is an example of that.
“We look forward to continuing to deliver more choice and value to our customers as Africa’s most loved storyteller.”
WarnerMedia Africa channel TNT has launched a festival of Batman movies to mark the 80th anniversary of the creation of the superhero.
Guillermo Farré, head of general entertainment channels at WarnerMedia Africa, said: “With TNT’s programming being built on an action-driven, pulse-raising slate, we are proud to be part of this emblematic occasion where our African fans can immerse themselves in the epic Batman blockbusters as they celebrate the 80th anniversary of the greatest superhero of all time.”
On Saturdays in September, African fans will be offered Tim Burton’s iconic Batman film from 1989, its 1992 sequel Batman Returns, Batman Forever from 1995, Batman & Robin from 1997 and The Dark Knight Trilogy from 2005.
Greenworld Communications in Nigeria has entered into a partnership with Turner Africa to offer its customers advertising services.
Greenworld’s customers will be able to access various services on certain Turner channels, which operate all over the continent, including Cartoon Network, Boomerang and TNT.
Guillaume Coffin, Turner’s VP of sales and business development, France and Africa, said: “The partnership with Greenworld is an important move for Turner’s developments and regional relevance in west Africa. Its expertise and ability to innovate as well as its event-based advertising know-how convinced us to sign this new partnership.”
Greg Anobili, VP and CEO of Greenworld, said: “This partnership furthers the multi-channel vision of Greenworld, where we can provide advertisers with desirable audiences over multiple platforms. The implication is that we will make it possible to greatly amplify advertising campaigns and brands alike, working closely with the brands to drive better ROI and reach for clients.”
Greenworld will provide a team that can produce high-impact and cost-effective advertising content and sponsorship packages on the Turner channels, the company said. It is also offering Turner Africa a dedicated television and integrated sales team.
Under the partnership, the TV sales division of Greenworld will expand into other genres such as blockbuster movies, including I Am Legend and Miami Vice, and programmes for kids.
Anobili claimed the partnership will “strengthen Greenworld’s offering to the market,” adding: “Television is an increasingly important part of our strategy and we will now be able to offer our clients a more extensive media buy that delivers diverse content opportunities, audiences and return on investment.”
Turner is a Warner Media company and Turner channels are available on DSTV and terrestrial TV in Nigeria in several packages.