A reality TV show has been unveiled that aims to seek out Nigerian talent and hand out US$30,000 to each winner along with the chance to work with a top-selling music artist.
Stardom Nigeria will look for raw talent with the potential to produce a unique sound that is different to the usual musicianship and showmanship.
Music industry maestro Cobhams Asuquo, who will be one of the judges on the show, said: “I am involved in the project because Stardom Nigeria speaks to the different components of the creative music industry. I feel like Nigeria should have a new form of music industry, which could be achieved through this show.”
The contestants can be vocalists, songwriters or producers and auditions will take place in Lagos, Port Harcourt, Benin, Jos, Calabar and Kaduna. The show will have three winners, one in each category.
Jennifer Okeakwa, executive producer of Stardom Nigeria, added: “The show is focused more on finding people who are musicians at heart. We are looking for a platform that not only wants to propel them but is also accepting of their diversity in style and sound, ranging from folk music like apala to classically trained singers, self-taught producers and naturally endowed lyrists.”
Stardom Nigeria’s production team also comprises Ware Zuokumor, Jennifer Okeakwa, Charles Osagie and Demola Adewole. The date for the auditions and the channels that will air the show have not yet been announced.
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The contestants were announced at an event in Lagos, where they talked about their experiences so far and discussed their expectations for the next stage of the show.