MultiChoice has launched a new channel, Star Life, on its pay TV platforms.
Starting from this week, DSTV and GOtv subscribers will have access to a 24/7 English-language channel that promises to showcase over two decades’ worth of award-winning and A-list shows. This includes TV dramas, Bollywood movies, celebrity dance shows and blockbuster movies.
However, Star Life is exclusive to DSTV Premium, Compact Plus, Compact, Family and GOtv Max bouquet subscribers. It will air on DSTV channel 167 and GOtv channel 23.
Speaking about the new channel, Yolisa Phahle, MultiChoice’s CEO of general entertainment, said: “Delighting our customers with exceptional content is key for our business.
“What makes Star Life a remarkable addition to our content offering is that it has content that is relatable, with shows that aim to tell stories about weaknesses, strengths, miracles and victories.”
Star Life is from Asian satellite TV group Star, a subsidiary of 21st Century Fox. Star is one of the leading companies in Indian TV programming and operates in 100+ countries worldwide.