Pan-African pay TV operator StarTimes has given its customers access to all its channels for free for one month and will reduce prices thereafter.
All channels will be free to subscribers until the end of August, after which the cost of the Classic Bouquet will drop from N2,600 to N1,900.
StarTimes Nigeria’s brand and marketing director Qasim Elegbede said: “Nigerians deserve way better entertainment for a very affordable price, and this can be achieved. For example, we showed all the 64 matches of the World Cup live and in HD to all our subscribers for just N1,300, where others had to pay almost N16,000 to watch the same World Cup.”
Kunmi Balogun, StarTimes public relations manager, added: “This reinforces our commitment to ensuring our customers enjoy the best for less. Starting from September 1, all StarTimes subscribers will enjoy more entertainment for less, with the addition of new entertainment, movies and kids’ channels.
“We are aware of the economic challenges faced by many Nigerians and have resolved to allow them watch all channels for free this August and reduce our subscription rate come September 1.”
StarTimes offers more than 400 channels, including Ebony Life TV, ST Nollywood Plus and Fox. It is one of Africa’s leading digital TV operators, with more than 16 million subscribers across the continent.