Tag Archives: Nicolas Baravalle

Eutelsat, Travel Africa Network partner

Eutelsat Communications has sign a multi-year contract with Travel Africa Network to carry its first African travel channel in high definition.

Nicolas Baravalle

Travel Africa Network, which broadcasts 100% African content dedicated to promoting tourism and hospitality on the continent, will leverage Eutelsat’s premier video hotspot at 13° East while the Hotbird satellites broadcasts into more than 135 million homes in Europe, North Africa and the Middle East.

Nicolas Baravalle, regional VP for Sub-Saharan Africa at Eutelsat, said: “We are proud to welcome Travel Africa Network to the Hotbird line-up. Their confidence reflects the unparalleled reach of our 13° East of both installed households and luxury hotels, and we hope it will lead the way for more African channels targeting Europe and MENA.”

Maggie Mutangiri, CEO of Travel Africa Network, added: “We are delighted to launch the first dedicated African travel channel on Hotbird, enabling us to broadcast high-quality content to the widest possible audience to promote African travel experiences and attract more visitors to our beautiful continent. We look forward to a long and fruitful relationship with Eutelsat as we look to expand our offer in the future.”

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Eutelsat leads in DTH satellite markets

European satellite platform Eutelsat is the market leader in the satellite TV market in Nigeria, Cameroon and Ivory Coast, according to new research.

Eutelsat’s position in the TV market was revealed in a study by media research firm Nielsen in the three countries. It involved one-on-one interviews with 3,000 households in Nigeria, 2,000 in Cameroon and 2,000 in Ivory Coast.

It was discovered that DTH satellite television was the most used TV delivery technology in Ivory Coast, reaching 68% of households, and a very popular method in Nigeria (41% of households) and Cameroon (38% of households).

This translates as 1.5 million satellite TV households in Ivory Coast, 10.3 million in Nigeria and 1.3 million in Cameroon. Of this installed DTH base, Eutelsat’s satellite signals reach 240,000 households in Ivory Coast, five million in Nigeria, and 940,000 in Cameroon.

“Eutelsat is pleased to have established a strong presence in the regional audiovisual landscape, providing millions of households with access to a wide range of local and international channels,” said Nicolas Baravalle, VP for sub-Saharan Africa at Eutelsat.

“This study confirms that Eutelsat’s 16° east position is the leading position for free-to-air broadcasting in Cameroon and Ivory Coast and that Eutelsat’s three positions – 36° east, 7° east and 16° east – serve the largest combined audience in the Nigerian market,” he added.

“It is a testament to our long-standing partnership with many of Africa’s leading TV channels and bouquets. We look forward to strengthening these partnerships to develop our services as these dynamic markets continue to evolve.”

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