African pay TV operator DStv is set to launch a new channel called Movie Room this month.

Movie Room is operated by South Africa-based Ngwato Nkosi Group, a company formed by TV production entrepreneurs Thokozani Nkosi and Thabile Ngwato, who also founded news channel Newzroom Afrika.

The new channel will build on the platform created by Newzroom Afrika and expand the group’s entertainment offering.

“From big blockbuster hits to unforgettable cinema classics, this channel will offer entertaining local and international movies 24/7,” Nkosi said.

“We’ll be carefully curating the line-up to cater for every mood, such as edge-of-your-seat action or the comfort of an old favourite. Of course, we’ll also apply the unique perspective that we’ve become known for.”

Ngwato added: “This is an exciting next step in our journey. Newzroom Afrika has been successful beyond all expectations, and we will use the experience of setting up the channel from scratch to make smart decisions in our approach with Movie Room. Our team is entrepreneurial by nature and we have a core group of seasoned and creative talent that sets us apart.”

Georginah Machiridza, executive head of content strategy and third-party channels at DStv owner MultiChoice, said: “We’re excited to bring subscribers the widest possible choice of fine movies to satisfy all tastes and seasons.”

Movie Room will start airing on DStv channel 113 on August 27 and will be available in South Africa to all DStv Premium, Compact Plus, Compact, Family and Access customers.

tagged in: DSTV, Movie Room, Ngwato Nkosi Group