South African talent/reality show Idols SA is back for an 18th season, after debuting in the country in 2002.
The show is based on popular UK show Pop Idol, which debuted on ITV in 2001 and has been produced in more than 50 territories, including the US. The format is distributed by Fremantle.
The South African adaptation aims to determine the best young singer in South Africa and is set to debut on MNet-owned SA network Mzansi Magic (DStv channel 161) at 17.30 on July 17.
Under the theme Singing a Different Tune, this year’s show will see 16 hopefuls compete.
The judges who will nurture and usher in these new talents including pop culture icon Thembi Seete, rapper/producer extraordinaire JR Bogopa and multi-talented choreographer and TV star Somizi Mhlongo, while the host will be co-executive producer Tebogo ‘ProVerb’ Thekisho.
Shirley Adonisi, director of local entertainment channels at MNet, said: “Idols SA is back! As much as it is about the music, it is also about the people. We are proud to unearth new and emerging talent, and our viewers form emotional connections with the singers as we follow along their journey from audition stage to making a career from their passion. We are excited to see who season 18 brings us.
“We are also excited to welcome our new headline sponsor, Standard Bank, as a valued partner for this season. They have, over the years, proven to be passionate about making dreams come true, and our winners should look forward to a basket of great prizes, which will be announced in due course.”
Lindy Lou Alexander, head of brand and marketing at Standard Bank, added: “True to our values at Standard Bank, we want to give South Africans the tools and support they need to achieve their dreams and aspirations and this sponsorship helps us do just that. It’s all about taking the first steps to building your dreams and believing that it can be a reality. We’re really excited to be part of the journey, all the best to those fighting to make their dreams a reality.”
Berenike Trytsman (aka Berry) from Cape Town emerged as the winner of season 17.