Tag Archives: gameshow

Genesis Studios picks Price is Right

A Lagos-based studio has licensed the rights to US gameshow format The Price is Right in Nigeria through a deal with global production giant FremantleMedia, reports Gabriella Opara.

Frank Edoho

Genesis Studios, the prodco behind So Wrong So Wright, Tales of Eve and talkshow Chat Street, is developing a local version of the format.

The company has announced that TV personality Frank Edoho, former host of gameshow Who Wants to be a Millionaire?, will host The Price is Right alongside Emmanuel Essien (aka Mannie of Cool FM), who will act as the announcer.

“This is a show bursting with energy from start to finish and that force is transmitted right out of your TV monitors and into the homes of viewers. We can’t wait for it to get started,” said Edoho.

At the launch event last Friday, thought leaders, captains of industry, communications experts, figures in the entertainment industry and news gathers looked on as a demo of the gameshow was screened.

The Price is Right is one of the longest running TV series in the US, airing for more than 8,000 episodes since its inception in 1972 on CBS. The show revolves around contestants competing to identify accurate pricing of merchandise to win cash and other prices.

Speaking about having the show in Nigeria, Genesis CEO Olatubosun Olaegbe said: “The Price Is Right is a world-class gameshow that will engage and entertain the entire family. It is the perfect format for us and we know it will be a massive success in Nigeria.”

Abraham Praise, project director and producer of The Price Is Right Nigeria, added: “After the huge success of Idols, Got Talent and The X Factor in Nigeria, there are high hopes that Genesis Studios would bring The Price is Right Nigeria to life – especially as the legendary US version attracts over 5.4 million viewers per episode.

“The Price Is Right is quick from start to finish. It is openly transparent, the prizes are so diverse and anyone can get on the show regardless of background or qualifications. It’s truly for every Nigerian.”

The Price is Right was originally produced by Mark Goodson and Bill Todman and created by Bob Stewart. The format has been produced locally in 43 territories.

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Nollywood star unveils reality show

Nollywood celebrity Jim Iyke, star of award-winning 2012 movie Last Flight to Abuja, has launched a TV gameshow, The Adventurer.

To be aired twice weekly on African TV channels Africa Magic, TVC Entertainment, AIT and Silverbird TV, as well as via its own app, the reality show is about testing the endurance levels and IQ of competitors with epic tasks and challenges.

To qualify for selection as a contestant, members of the public between the ages of 18 and 30 should download The Adventurer app from Android or Apple stores, the show’s producers said.

Using the app, wannabe contestants can purchase a code for N1,000, play a game and wait to be selected as one of the top 50 semi-finalists – from over 300,000 players – who will head to boot camps in Abuja and Kaduna.

After going through a training process, 16 competitors will be selected as finalists. Each will be taken to Cape Town, South Africa, where they will stay for 22 days and compete more vigorously for a cash prize of US$10,000, which will be awarded to the last one standing.

The Adventurer also aims to address major issues of unity in Nigeria and xenophobia in South Africa, Iyke said. The film star will host the show, which comes after his reality TV debut in Jim Iyke Unscripted in 2013.

Regarding his new reality show, Iyke said: “Basically, we take people from different diverse backgrounds and just pose their ideas and perspectives together.

“In that effort, we hope that we force some sort of conversations that our country hasn’t started to lead. At the end of the day, a new narrative, hopefully, will be forced out of them.”

The Adventurer is being produced and packaged by Abuja-based Pixelator Multimedia. The company said: “This show has been created specifically to produce a high-quality media property that can stand toe to toe with the best of the First World’s reality competitions.

“Chances are that if you’re impressed by Amazing Race, Survivor and The Bachelor/Bachelorette, you will be blown away by Adventurer.”

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