MultiChoice unveils pop-up channels

Pay TV operator MultiChoice has unveiled plans for more pop-up TV channels this year, which will be available to more subscribers to pay platform DStv on lower-tier packages.

This initiative was revealed at a virtual MultiChoice media showcase, during which the company also discussed its upcoming content slate, sports coverage, technological advances and upcoming changes to its business.

The new pop-up channels are Fast & the Furious and AfroCinema. The latter will air on channel 198 from May 21 to 30 as a festival of African film to celebrate Africa Day (May 25).

Aletta Alberts, MultiChoice’s head of content and third-party channels, said: “The past year came with many challenges and, in a time of physical distance where the world felt a little bit smaller for everyone, it was a privilege to make things a little brighter by bringing the world’s best content home.

“In some ways, it has reignited our passion not only as a broadcaster that connects people and stories, but as a curator of an unsurpassed viewing experience. No matter where you are or what you’re into, as Africa’s most-loved storyteller, we’re lighting up the screens with serious star power and entertainment that shines above the rest.

“This year we’re doing pop-up channels like never before, with more of them but also more accessibility to DStv Compact Plus, DStv Compact and even DStv Family subscribers.”

tagged in: Aletta Alberts, DSTV, MultiChoice