MultiChoice to add Netflix, Amazon
Pay TV company MultiChoice is set to add international streaming services Netflix and Amazon Prime Video to its DStv platform.
With its recently released 2019/20 financial results, the pay TV company has shown growth in South Africa and the rest of sub-Saharan Africa, adding roughly 900 000 DStv and GOtv subscribers.
Calvo Mawela, MultiChoice’s CEO, said: “We are pleased with our performance and the resilience we have demonstrated this year. Our healthy balance sheet positions us well to weather uncertainties in our markets going forward.
“We have long been a content aggregator and this is proof of our aggregator model at work, providing simplicity, choice and convenience for our customers. As our industry evolves, we believe that we are well positioned to benefit from both worlds – a large, growing pay TV market in Africa, as well as an emerging over-the-top opportunity, where our own OTT services and aggregation capabilities can drive success.
“MultiChoice has shown a 5% increase in subscriber growth in its 2019/20 financial year, taking its total pay TV subscriber base to 19.5 million households. South Africa still represents MultiChoice’s biggest and most powerful market, with 8.4 million pay TV households, while the rest of Africa combined represents 11.1 million households.”
Besides adding two global streaming services, MultiChoice is also getting ready to roll out its as-yet-unnamed ‘DStv dishless,’ stand-alone DStv streaming service that will mimic its existing direct-to-home service but without the need for any installation.
With these additions, existing subscribers will have access to further streaming services through DStv, paying their monthly bill in local currency for the add-ons, lessening payment friction and providing one place for subscribers to find and watch content.
The company is also planning two new coproductions, Blood Psalms and Rogue; to launch four new local-content TV channels, including a new action-movie channel; and to further ramp up local content production in 2021.