MultiChoice initiative partners NY academy


By Priscillia Alao
April 26, 2019

News

MultiChoice Africa’s flagship initiative the MultiChoice Talent Factory (MTF) has partnered with a renowned US visual and performing arts school, the New York Film Academy (NYFA).

Cheryl Uys-Allie

The aim of the collaboration is to support the development of young filmmakers who are attending MTF academies across Africa.

The MTF’s mission is to ignite Africa’s already established creative industries through training and skills development. It has already begun its masterclasses in various African cities with the aim of upskilling film and TV creatives in cinematography, audio and storytelling to improve the quality of local productions.

Cheryl Uys-Allie, MTF’s director, said: “This groundbreaking collaboration speaks to our commitment to partnering with industry experts such as the NYFA to promote and protect the growth of Africa’s creative industries,

“Our East Africa academy director, Njoki Muhoho, is an NYFA alumnus, having studied filmmaking at the Los Angeles campus, and we’re excited to be collaborating with the Academy in being able to offer incredible opportunities to our students and the sector as a whole.”

The NYFA, which has supported African content creators for more than a decade, is committed to empowering and developing filmmakers across the world and through this partnership, MultiChoice says it continues its commitment to enrich lives by igniting the creative industry on the continent.

Jim Miller, VP of the NYFA, said: “The New York Film Academy is honoured to be a part of the enrichment, development and fostering of storytellers across Africa, a continent steeped in a rich history of dynamic, creative and passionate visual and performing artists.

“Over the years, NYFA has been privileged to have hosted hundreds of students – from dozens of African nations – many who have found outstanding success in their national industries when they returned home. This MTF and NYFA collaboration is a natural extension of our commitment to help bolster the skills of talented African storytellers.”

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