AUB scores rights to World Cup qualifiers

By Content Nigeria reporter
September 3, 2021


The African Union of Broadcasting (AUB) has secured media rights to 2022 FIFA World Cup qualifying games in 17 sub-Saharan countries.

A confirmation letter signed by FIFA’s director of media sales, service and content, Jean-Christophe Petit, said: “FIFA confirms that, subject to the terms of a media rights agreement between FIFA and African Union of Broadcasting, FIFA has granted to the AUB certain media rights right to broadcast and/or sub-license full, live and delayed audiovisual coverage of the matches of the respective national football teams of the territories of Benin, Cameroon, Congo Brazzaville, Cote d’Ivoire, DR Congo, Gabon, Madagascar, Senegal, Mali, Burkina Faso, Angola, Botswana, Mozambique, Namibia, Zambia and Guinea during the second round and play-offs of the Competition.”

FIFA had previously launched an invitation to tender for the commercialisation of the terrestrial free-to-air rights in the sub-Saharan Africa region.

The 2022 FIFA World Cup qualification process is a series of tournaments organised by the six FIFA confederations to decide 31 of the 32 teams that will play the FIFA World Cup, with Qatar qualifying automatically as host. The qualifying process opened in 2019 and five African nations will represent the continent in the World Cup.

The World Cup will take place from November 21 to December 18, 2022, in Qatar.

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