Africa Channel renews linear, SVoD deals

By Content Nigeria reporter
May 15, 2023


US-based cable network The Africa Channel (TAC) and its sister streamer Demand Africa have signed several content and renewal agreements with companies including MTV and South Africa’s MultiChoice and UK pubcaster the BBC.


New and recent agreements include ones with eTV for drama series Housewives, with Action 4 Reel Filmworks for Queen Nanny: Legendary Maroon Chieftainess and with MTV for three additional seasons of drama series Shuga.

TAC and Demand Africa also acquired documentary series The Rising through an agreement with Inverleigh, a new season of SA Inc through a deal with Regency Fdn and top-grossing Nigerian feature films such as Banana Island Ghost, Bling Lagosians, Flower Girl, My Wife & I and The Wedding Party via deals with Film One, ACI and Vision Films.

In addition, the linear network and SVoD renewed its pacts with the BBC for the daily news show Focus on Africa and with Cardova for daily breakfast show Expresso. It also renewed its deal with MNET for drama series Lockdown, reality series Date My Family, Wedding Bashers and Cooking with Siba and soap operas The Wild, Battleground and Tinsel.

Launched more than 18 years ago, TAC says it is the most widely distributed platform for pan-African content in North America. In addition to its acquired programming, the network’s roster of originals includes World Wide Nate, Amah Knows Best, Africa Everywhere and Made BKLYN and upcoming series African Royale.

“We are pleased to continue to support the company’s mission of both raising the profile as well as the economic inclusion of artists from the continent,” said Ava Hall, head of content and brand at TAC.

“Through a combination of licensing, minimum guarantees and generous revenue sharing arrangements, The Africa Channel continues to provide additional revenue streams to African content owners via the world’s most lucrative market. We are honoured to be participating in these win-win content partnerships.”