Abudu wants African stories to go global
Nigerian media mogul Mo Abudu has called on African creatives to tell local stories with global appeal.
The EbonyLife TV founder made the comments in an interview with British broadcaster the BBC in Lagos.
“Africa has remained creatively silent forever, so there’s such an abundant treasure trove of stories that we have to share with the world. Our stories need to be heard globally,” Abudu said.
“Our content is fascinating for anyone to watch; we have a huge amount of history to share.”
Although Nollywood has been in existence for 20 years, Abudu said the next step for the African screen industry was for its stories to have global presence.
She added that this had been her motivation in producing movies, which include top-grossing titles such as Fifty and Chief Daddy.
“I want EbonyLife Film to be the provider of the niche market [of viewers who] want African stories that speak to them. EbonyLife Film has a brand and an audience waiting,” Abudu continued.
She also offered tips on good filmmaking practice, including finding relatable stories and working with great talent, as well as striving for high production values and good sound grading, marketing and post production.
EbonyLife is working hard to invest money and resources in content development, Abudu added.