Nigerian agency Mace Entertainment and broadcaster Zee World have held a press screening for Deceptive Measures, their Nigerian adaptation of an Indian scripted format.
The show runs to 104 half-hour episodes and is the first local version of successful Indian drama Pavitra Rishta.
The cast and crew come from Nigeria and the show was shot in Kenya, Ghana and Nigeria.
The new show will star Nollywood actor Mike Godson who signed a deal with Bollywood producers last year to feature in an English-language TV series on Zee World, the South Africa-based Bollywood channel.
He later met Rani Rajesh, director of Spectrum Film in Indonesia, Ijeoma Onah, founder of NIFS and Manoj Jagtiani, Mace Entertainment’s CEO, and Deceptive Measures was launched.
The show will air soon but the exact date has not yet been announced.
The Nigerian International Television Summit (NITV) is set to take place in Lagos in September.
NITV will be hosting another edition of its international TV and content conference on September 5 at the Protea Hotel, Ikeja, Lagos. Several local and international TV industry professionals will converge at the summit to discuss the future of local TV content on a global scale.
The summit will feature presentations, panel and roundtable discussions, workshops and opportunities for networking. Various local television broadcasting companies will be represented at the event, including MultiChoice Nigeria, Play TV, Rave TV, EbonyLife TV, R2TV, Linda Ikeji TV, EMCOAN, Aforevo, Yanga TV and Zee Entertainment.
The conference will comprise varied discussions addressing the issues and challenges currently facing the Nigerian TV industry with the theme focused on Local for Global: Local Content Meeting Global Demand.
Speakers due to be part of these discussions include top media executives and thought leaders in the industry, such as Funmi Adenaike, general manager of Play TV; John Ugbe, MD at MultiChoice Nigeria; Zachary Wazara, CEO of Kwese TV; Tosin Dokpesi, MD of AIT; Jared Murray-Bruce, executive director of STV; Ayo Animashuaun, CEO of HIP TV; and Emad Ahmad, general manager of Wazobia TV.
Interested participants can click here to register.
NITV was founded by Ijeoma Onah as a business summit that focuses on various aspects of the TV content business in Nigeria, from content production to licensing, distribution and post-production. It aims to help media executives understand the dynamics of the local and international TV content market. Content Nigeria is among the media partners.