Tag Archives: Film One Distribution

Content rules at C3 Africa Network

The third C3 Africa Network creative content conference gets under way

Nigerian content market C3 Africa Network held its third creative content conference at the Genesis Deluxe Cinema in Lekki, Lagos yesterday.

In attendance were industry leaders and Nigerian and international filmmakers. Various panel sessions highlighted key issues and debated how African content can be improved and distributed globally.

The first panel session was entitled Exporting African Culture and involved Ope Ajayi, VP of Genesis Cinema; Ghanaian animator Francis Brown; UK-based professor of film Florence Ayisi; and South African filmmaker Dumi Gumbi.

The panellists agreed there has to be more divergence of content in Africa, other than the usual comedy shows. “Make films that can have a global appeal and are in our indigenous languages in order to preserve our culture,” Ajayi urged.

The second session looked at the distribution of content and the panellists were Damola Layonu, operations support manager at Film One Distribution; Ngozi Aderibigbe from law firm Jackson, Etti & Edu; and Tunde Onakoya from Iflix. Creating content that can sell outside the country of origin was the biggest concern during the session.

The third session discussed the impact of the digital revolution and included Olatubosun Alake, general manager of My-Film House; Dennis Igwebuike, director for YouTube channel Aforevo; Dami Dawson, content director at LITV; and Ngozi Okoli from Iroko Partners.

This debate addressed VoD platforms and what particular features they look out for when it comes to content.

The final session looked at funding and coproduction in Nollywood. Moderating was Amaka Nwosu and the panel members were Cynthia Nwuka, creative director at BOI and Simphiwe Ngcobo from Kwazul Natal Commissions.

Ngcobo said that for producers to have creative content, they must have collaborative partnerships. “Producers should produce for the global market and not for local consumption alone,” added Nwuka.

The C3 Africa Network was founded by MD Somto Ajuluchukwu. For Content Nigeria’s in-depth interview with him, click here.

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Iroko TV CEO to receive BON award

The 10th edition of the Best of Nollywood (BON) Awards next month will see the head of Iroko TV pick up a Special Recognition Award.

Jason Njokwu

Jason Njokwu, co-founder and CEO of video-on-demand service Iroko TV, will be one of the recipients of the award for his contribution to the growth of the Nigerian movie industry.  The ceremony takes place on December 8 at Kakanfo Inn, Ibadan Oyo State.

Seun Oloketuyi, BON Awards’ executive producer, said: “The choice of Njokwu was arrived at to applaud his pioneering efforts at developing a digitised distribution model for local movie contents in Nigeria.

“He launched Iroko TV as a VoD platform, to be to Africa what Netflix and Hulu is to the West. The platform is one of Africa’s first mainstream online movie streaming portal, giving instant access to nearly 10,000 film titles.”

Other award recipients are Kene Mkparu, the former MD of Film One Distribution; Abdulraaq Abdullahi, CEO of Corporate Pictures; and the late filmmaker Moses Adejumo (aka Baba Sala).

Mkparu will be rewarded for the re-awakening of the cinema culture in Nigeria while Abdullahi will be honoured for raising the standards for distribution and consumption of Nigerian movies made in the indigenous Yoruba language.

Baba Sala and Yoruba actor Baba Ajimajasan will be recognised posthumously for their contribution in laying the foundations for the comedy and film industry.

The awards would be presented by HE Senator Abiola Ajimobi, executive governor of Oyo State and chief host for BON Awards 2018.

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