Pay TV company MultiChoice Nigeria has introduced three more NTA channels as well as a local entertainment network to expand its content offering on its DStv platform.
The channels are NTA 2, NTA Parliament, NTA News 24 and POP Central TV. NTA 2 airs on DStv 369 and is a free-to-air entertainment channel offering music, movies and talkshows.
NTA Parliament airs on DStv 370 and looks at issues affecting Nigeria. It also covers live sittings of the legislative arms of government, the National Assembly (state and federal), House of Representatives and the Senate.
NTA News 24, which airs on DStv 419, is an English-language general news channel that provides news about various sectors of the economy, including analysing topical issues that affect the country.
POP Central TV airs on DStv 189 and is a pop-culture entertainment platform that focuses on expressing diverse culture through the use of content creators and other interest groups.
John Ugbe, MD of MultiChoice Nigeria, said: “With the launch of these channels, we have once again enhanced our local content offering and provided our customers with more options to choose from. The new NTA channels and POP Central TV channel will showcase authentic Nigerian content from news to general entertainment that will keep customers in and out of Nigeria abreast of the happenings within the country.”
The new channels are available on DStv Premium, Compact +, Compact, Family and Access packages.
The number of pay TV subscribers in Sub-Saharan Africa will grow to 45.63 million by 2024, according to the newly published Sub-Saharan Africa Pay TV Forecasts report.
This suggests Sub-Saharan Africa will add 16 million subscribers in the next six years, marking an increase of 61%. Pay TV revenues were forecast to reach US$7.72bn by 2024, up by US$2.3bn on 2018.
Three big operators – MultiChoice, Vivendi/Canal+ and StarTimes – dominate the Sub-Saharan Africa pay TV market, with a combined 93% market share.
At the end of 2018, pay TV operator MultiChoice had over 14.34 million subscribers on its DStv and GOtv platforms and this figure is estimated to increase by five million by 2024.
France’s Vivendi had 4.01 million subs to its Canal+ satellite TV platform and Easy TV by the end of 2018, which will climb to 6.21 million by 2024, said the report. StarTimes had 7.75 million pay TV subscribers by the end of 2018 and it is estimated to reach 14.85 million by 2024.
According to Simon Murray, principal analyst at the report’s publisher, Digital TV Research: “Subscriber numbers will climb by 61% over this period, but pay TV revenues will rise by only 42% – indicating lower ARPUs. Pay TV revenues will reach US$7.72bn by 2024, up by US$2.3bn on 2018.”
Pay TV operator DStv is marking its 25th anniversary by offering its DStv Explora package at a reduced rate.
Currently available at the special anniversary price of N29,900 per month, DStv Explora offers dramas, movies, cartoons, football and telenovelas. It also gives subscribers more flexibility and control, allowing them to pause and rewind live TV.
It comes with a full dish kit and one-month compact subscription.
In related news, DStv has brought back its Animania kids’ strand for the festive period, which sees it airing an animated movie every day.
Titles include Moana, Boss Baby, Despicable Me, Nut Job, Sing, Trolls, House of Magic, The Emoji Movie, Coco and Captain Underpants. They will air on M-Net Movies Smile, DStv channel 105.
Response Architects, a new multi-channel retailer that sells innovative products for everyday life, is to launch the first international TV shopping business in Nigeria.
Shopex TV is Nigeria’s first international tele-shopping platform and is positioned to give Nigerians direct access to leading products from the global market.
It has completed its first round of financing with investment from television shopping and broadcasting advisors Expert Media Partners (EMP) based in London and is the exclusive distributor in Africa.
With television as its main channel to market, this platform is offering Nigerians a range of products they can buy at prices they can afford. The launch will kick-start with a TV campaign featuring an infomercial on December 1 to showcase one of its leading products, the Copper Chef pan.
This TV campaign will run in partnership with DStv, EbonyLife TV, TVC and Silverbird TV. Viewers will be able to place their orders for the product by calling dedicated numbers and will receive their order the next day.
Shopex TV was founded by Isi Abebe, MD of Response Architects Marketing, who worked as head of media planning and strategy in one of the biggest TV shopping companies in the UK.
“We’re excited about this project, having observed Nigeria’s logistics and payment platforms mature over the years. We’re confident that we can make it work and we have a line-up of great products and offers from across the globe that we believe will appeal to the Nigerian market,” said Abebe.
Ed Hall, managing partner at EMP, said: “We have worked on complex broadcast projects in Nigeria since 2003, and we have developed plans for television shopping in East and West Africa in the past. We are delighted that with Isi and Shopex we saw for the first time an experienced and credible management team, and we are very happy to be early-stage investors in this business.”
Nigerian media entrepreneur Yinka Obebe is behind plans for a new creative content hub in Lagos. He told Content Nigeria about the new venture.
Pophub Lagos is billed as the first physical space for content creators in Nigeria and is designed to provide the required facilities, studios and conducive environment for the country’s next generation of content creators.
Founded by creative and media entrepreneur Yinka Obebe, the Pophub Lagos brand will be developed and built across various development stages to become a pop culture content creators’ platform, according to the entrepreneur.
Obebe already has PopcentralTV, the television arm of his parent company Popcentral, but he intends Pophub Lagos to the experience and creators’ hub of Popcentral. Pophub is described as “a melting pot for creators. The best of creative minds all over the country converge here. Fitted with studios, lounges, workstations and a kitchen.”
Obebe tells Content Nigeria: “At Popcentral, we want young people to be able to express themselves through content. Pop culture has never been better defined than it is now in the age of social media, where everyone can put forward their culture and subculture in content. So we want to create a platform where that is possible across social, experiential and television.
“PopcentralTV is the TV channel and Pophub Lagos is the physical space designed to enable collaboration, creative expression and engagement. The essence of Popcentral is to curate culture through content, while Pophub Lagos provides the meeting point and enablement required to create content and connect with creatives and brands.
“Popcentral lives on Instagram, Twitter, Facebook and every other social space where we can engage creators. We also just got a new apartment in the pay TV world of DSTV and GOTV.”
The Popcentral brand is set to launch TV channels on both those platforms, he continues, and the channels will curate content for entertainment, brand stories and messaging. The company is currently testing TV signals and Obebe says he’s looking forward to launching soon.
Pophub Lagos is calling for content creators to send a brief about their ideas to [email protected], after which a presentation will be scheduled.
Obebe adds: “We essentially want to co-create with creators. And as long as they are still thinking up new ideas then we are here; we keep listening to them and optimising the platforms and channels for them.
“We have studios and all the gear you need. We can, in fact, co-create with you even if you are outside Nigeria. We can receive your feed anytime and from anywhere in the world through your mobile phone.
“We have a number of purpose-built studios, a multi-set lounge studio for various shows, from news and talkshows to discussions. We also have a shop studio designed for our teleshopping show. We also have a kitchen studio, one of its kind, designed for interaction and competition and purpose-built. There are other spaces for co-creation, like the green pad, the creators lounge and the outdoor work station we have dubbed the Metal Forest.
“Popcentral is a multi-fold expression that lives in the social space, experience and television. I want creators to understand that it’s a space that helps them bring ideas to life – content and anything else you want to make.”
Obebe is a brand builder who founded media agency Redbox Africa in 2010, where he was CEO and creative director, working extensively with brands across telecommunication, banking, television and FMCGS to create communication, experience, identity, stories and commercials in Nigeria and across other African countries. He currently serves as CEO at Popcentral.
Nigerian subscribers to pay TV operator DStv have expressed their dissatisfaction with the services offered by parent company MultiChoice and are calling for a change in the law.
They are asking the federal government to force the Naspers-owned South African company to introduce a pay-as-you-view billing system.
This, they say, would ensure they get better value for their subscriptions, as they currently pay for services they do not receive.
Nigerian businessman Uzochukwu Nwafor told the News Agency of Nigeria (NAN): “They need to put a regulation in place to help subscribers enjoy the money they paid to view the programmes.
“With that [pay-as-you-view] billing, we can save some money. I see subscribing to DStv programmes as a waste of money; it does not happen abroad or even in South Africa.”
Civil servant Silvanus Okonkwo also told NAN: “Many companies come to Nigeria and rip us off because our policies are not being implemented. Again, DStv does not have serious competitors and that is why the company is behaving as it pleases.
“The pay-as-you-go billing that telecommunications operators offer is supposed to be applicable to DStv,” he continued, adding that the National Assembly should concentrate on the number of subscribers available so that bouquet prices can be reduced.
Another DStv subscriber, Ishmael Lawal, said the decoder was not working properly as he usually receives poor signals. He said: “The company cuts off subscriptions two days before expiration without warning. Again, they keep repeating programmes when one had paid to get new and trending programmes.”
A source at the Consumer Protection Council said it had taken MultiChoice to court over the issue.
Naspers, one of the largest technology investors in the world, has announced the new executive leadership team for its MultiChoice Group.
The new execs include Calvo Mawela as group CEO, Imtiaz Patel as executive chairman, Tim Jacobs as chief financial officer and Brand de Villiers as chief operating officer. The appointments will take effect on November 1.
Naspers CEO Bob van Dijk said: “This announcement marks a significant step for the MultiChoice Group as they journey towards a stand-alone business. I am confident that through the leadership of Imtiaz and Calvo, MultiChoice Group will continue on its growth trajectory and unlock even more value for its shareholders.”
Calvo said: “I am incredibly excited to lead our team of highly capable executives through this new and exciting chapter for our company. Our leadership team is diverse, experienced and well-positioned to grow our position as the leading entertainment company on the African continent.
“There are significant growth opportunities for MultiChoice Group in Africa. The combination of MultiChoice’s reach, Showmax and DStv Now’s cutting-edge internet television service, alongside Irdeto’s 360 security suite will provide a unique offering.”
On September 17, Naspers had made its intention to separately list its video entertainment business on the Johannesburg Stock Exchange and will include MultiChoice South Africa, MultiChoice Africa, Showmax Africa and Irdeto.
MultiChoice Group is one of the fastest growing pay TV operators in the world and its multi-platform business reaches 13.5 million households across Africa.
Nigeria’s Consumers Protection Council (CPC) is taking further steps to prevent pay TV company DSTV from forcing a price hike on its subscribers.
Days after Justice Nnamdi Dimgba of the Federal High Court in Abuja ordered DSTV owner MultiChoice Nigeria to stop the planned implementation of higher tariffs, the CPC stated that Nigerian consumers are complaining about the DSTV subscription process.
According to the CPC, DSTV subscribers have been finding it difficult to purchase new bouquet plans with the old rates after the court ordered MultiChoice to halt its price rises.
Despite the directive given by the courts, DSTV is yet to confirm that they will adhere to this order or released any statement addressing the issue.
The court restriction was put in place after an application was filed on behalf of the Nigerian government by the CPC in case No. FHC/ABJ/CS/894.
The application was facilitated by Babatunde Irukera, director general of the CPC, who led other concerned Nigerians to appear in court for the case. Other applicants who jointly signed a nine-paragraph statement include Abimbola Ojenike, Eme David-Ojugo, Moray Adebayo, Teniola Medupin and Florence Abebe.
Based on the complaint, the court restrained DSTV from implementing the tariff hike and carrying out activities that may affect the outcome of ongoing investigations by the CPC into the company’s compliance or non-compliance with the February 16, 2016 order pending the determination of the motion on notice.
The CPC is giving costumers a chance to have their complaints addressed, the council noted this in a statement. “In view of the continuing and increasing complaints that consumers are unsuccessful in renewing subscription in compliance with the order of the court, even after service of the order upon MultiChoice, the Council is setting up a special channel for receiving complaints for this purpose.”
The council stated that all subscribers experiencing any difficulty should email their complaints here, including information such as smart card number, name, telephone number, date and time of failed attempt to pay and, if possible, a screenshot or document that proves the complaint.
Pay TV platform DSTV has launched an advertising campaign featuring its new brand ambassador, international football star Alex Iwobi.
In July, DSTV owner MultiChoice Nigeria announced the Super Eagles and Arsenal FC forward as its brand ambassador for the DSTV Compact bouquet.
The pay TV company has now launched an ad campaign featuring Iwobi, which includes TV, digital, radio and press adverts and was launched to coincide with the start of 2018/19 Premier League season.
With this new ad, Iwobi showcases his passion for football and uses it to tell a story about the importance of choices.
According to Martin Mabutho, general manager of sales and marketing at MultiChoice Nigeria: “It’s always about choices. As people, we make choices every single day, and the choices we make play a huge role in shaping who we become in future.
“Alex Iwobi is who he is today because of some of the brilliant choices he made in the past; taking up his uncle’s mantle by juggling a football, to signing with top football club Arsenal FC.
“The power of fun and affordability defines Compact and with over 120 channels, our customers are spoilt for choice with front-row live football action from the Premier League, Serie A, La Liga and perfectly picked local drama series, action movies and other lifestyle channels.”
Premier League matches are available on the Compact package for N6,800 (US$19) monthly. New subscribers can get the HD Decoder, dish and one month DSTV Compact subscription for N11,900.
Pay TV provider DSTV is facing a subscriber backlash for failing to secure a range of football rights, just days after its price hike came into effect.
DSTV has not managed to acquire rights to air certain English football competitions, including the one-off Community Shield match (which took place on Sunday) and the FA Cup and Carabao Cup tournaments.
Many customers had expected DSTV’s SuperSport channels air this content following the increase in prices across DSTV’s bouquet offerings.
DSTV apologised via Twitter, posting: “Dear esteemed subscribers, we don’t have rights to air the FA Cup & Community Shield this year but you can enjoy pulsating football action from the #PL, #UCL, #LaLiga & the recently added Italian #SerieA and Uefa Nations League. Thanks for choosing DSTV.”
However, the statement wasn’t good enough for many subscribers, who took to Twitter to complain, with some stating that the only reason they still subscribe to DSTV is because of the SuperSport channels.
See below for a range of reactions on Twitter:
They will unfortunately not be broadcasting the #FACup & Community Shield, as their bid for broadcast rights was unsuccessful but they still thought it right to up prices for their @DStvNg bouquets. #DStv is scamming us!
Honestly if @SuperSportTV@DStvCare can’t sort out the rights in the next couple of weeks for the #FACup and @Carabao_Cup, then as fans we should look for alternative ways to view these matches. If anyone knows which streams etc are available we should make it known
How can you pay N10K monthly sub on DSTV & you cant watch Community Shield? Not to talk of no FA Cup/League Cup? I said we need competition in this Cable TV industry because enough is enough#NoToDSTVFraud
Pay TV operator MultiChoice’s price hike across its DSTV Nigeria subscription packages has come into effect.
Subscribers pay platform DSTV Nigeria were previously informed that they would see an increase in prices, with many voicing opposition to the move and insisting it be stopped, going so far as to plead with the federal government to intervene.
However, DSTV Nigeria countered that the tariff increase is necessary, stating that it is due to the current economic situation in Nigeria and the ever-escalating costs of operations and maintenance.
DSTV Premium customers will now pay N15,800 (US$43.89) per month, up from N14,700; DSTV Compact Plus subscribers will pay N10,650 instead of N9,900; and DSTV Compact customers will pay N6,800, up from N6,300.
DSTV Family now costs N4,000 (formerly N3, 800) and DSTV Access bouquet would be N2000 (previously N1900) per month.
Meanwhile, subscribers to DSTV sister company GOtv will enjoy a reduction on some bouquet prices. MultiChoice informed all customers of GOtv via text message that prices for GOtv Max will fall from N3,800 to N3,200, while GOtv Plus, GOtv Value and GOtv Lite subscribers will continue to pay N1,900, N1,250 and N400 respectively.
Nigeria and Arsenal footballer Alex Iwobi has become a brand ambassador for pay TV company MultiChoice Nigeria.
Iwobi will initially be the face of MultiChoice-owned DSTV Compact, a subscription package that features football and entertainment content.
“We are pleased that we are bringing the excitement of the new football season even closer to our customers,” said John Ugbe, MD of MultiChoice Nigeria.
“Iwobi’s energy and the passion he displays on the pitch is what endears him to fans across the world and, as such, makes him a good fit for our brand.”
Ugbe added that the endorsement deal was a way of showcasing African and Nigerian talent in football.
Iwobi, who plays as a forward, said: “It’s an honour to be an ambassador for DSTV. Their passion for promoting sports is unrivalled across Africa.
“It has shown over the years that it is committed to bringing the highest quality of sporting programmes and entertainment to millions of Africans. I’m looking forward to the launch of our first project and many more to come in the future. I’m thankful to everyone who has made this possible and excited to be part of the DSTV family.”
Frederik Obasi, commercial agent for Iwobi, added: “It’s been a pleasure putting this exciting partnership together with MultiChoice. They have demonstrated their commitment to empowering the new generation of African talent.
“DSTV is a huge platform, which gives Iwobi exposure not just in Nigeria but the whole of Africa, and we are looking forward to this long-term partnership,” he said.
Iwobi recently represented Nigeria in the recently concluded FIFA World Cup in Russia.
DSTV is one of the leading pay TV platforms in sub-Saharan Africa with over 100 channels and more than 11 million subscribers. It was one of the four official African broadcasters of the World Cup.
The eighth edition of the DSTV Eutelsat Star Awards essay and poster competition is now open for entries.
Students between the ages of 14 and 19 are encouraged to take part in the contest, which is organised by pay TV company MultiChoice in partnership with European satellite operator Eutelsat.
Entries will take the form of a creative writing project or poster that focuses on “areas you believe the full potential of satellites has not yet been tapped into or embraced.”
Submissions can be sent to any MultiChoice office listed on the entry form, which can be obtained from any MultiChoice Resource Centre or through its website.
Entries are accepted in English, French and Portuguese and will be judged on accuracy, creativity and originality.
Submissions will be accepted until October 12 and the overall winners will be announced at an awards ceremony in February.
Twenty-four students will be selected from the expected 1,000 entries and two finalists will be chosen.
The essay category winner gets a trip to Paris, where they will see a rocket launch. The poster category prize is a trip for two to South Africa where the winner will visit the South African National Space Agency as well as explore heritage sites as guests of MultiChoice Africa.
The DSTV Eutelsat Star Awards began in 2011 with the purpose of encouraging young minds to be innovative in the areas of science and technology. Since then more than 7,000 students have been involved in the competition which has created a platform for the collaboration of the academic and scientific worlds in Africa.
Based in Paris, Eutelsat is the third largest satellite operator worldwide. It provides coverage in Europe, the Middle East, Africa, Asia and the US. Eutelsat’s satellites broadcast into over 274 million cable and satellite homes.
MultiChoice is the parent company of pay TV platforms DSTV and GOtv, which are among the leading cable networks on the continent, broadcasting in at least 49 countries across Sub-Saharan Africa.
African pay TV group MultiChoice is set to launch a pop-up TV channel in honour of the former president of South Africa and ANC leader, Nelson Mandela.
On Wednesday July 18, MultiChoice-owned pay TV platform DSTV will launch a pop-up channel dedicated to Mandela, aka Madiba, as a celebration of his legacy. The date also marks a 100 years since his birth.
The channel will broadcast for five days on DSTV channel 199. It will begin airing at 19.00 on that day and will be accessible to all DSTV subscribers.
Named Mandela 100 Tribute Channel, the channel was compiled by M-Net for DSTV. It will feature archive footage, films and documentaries of the late Mandela.
From Wednesday July 18 to Saturday July 21, the channel will air content including a four-part miniseries, films (such as The Long Walk to Freedom and Invictus) and documentaries. These include The Face of Unity; In the Name of Mandela; War & Peace; Mandela’s Unsung Heroes; and Countdown to Freedom.
Speaking about the channel, Yolisa Phahle, MultiChoice’s CEO of general entertainment, said: “Around the globe, Nelson Mandela is revered as a hero of the struggle and as the man who led South Africa to democracy. While striving for justice and freedom and shaping a nation, he also changed the world with his humility and indomitable spirit.
“We are immensely proud to dedicate a unique pop-up channel to celebrate the life and legacy of this beacon of selflessness and reconciliation, who gave hope to millions.”
Pan-African pay TV platform MultiChoice is offering subscribers a free trial of its channels.
The Naspers-owned company is to give loyal customers access to some of its channels for 18 days at no extra cost.
From July 13 to 31, all customers of MultiChoice-owned DTH pay TV platform DSTV and DTT service GOtv will have unlimited access to the Supersport channels.
Some children’s channels on DSTV will also be made available without restrictions during this period. The channels include Cartoon Network and NickToons
GOtv Plus subscribers are also going to enjoy free access to five channels – Sony Max, CBSReality, ROK 2, Fox and SuperSport Select 4 – usually only accessible to GOtv Max subscribers. This offer will last from July 13 to 26.
According to the company, this initiative is a way to reward loyal customers.
John Ugbe, MD of MultiChoice Nigeria, said: “MultiChoice Nigeria is excited to continue to bring customers the best in entertainment. This is part of our ongoing commitment to bring more value to our customers.
“At MultiChoice, we understand that times are tough for our subscribers who not only want to experience the best television entertainment but to do so at a price they can afford. However, we also understand our subscribers on lower bouquets would enjoy the opportunity to watch some of the content available on the higher bouquets.”
Premium lifestyle and entertainment channel EbonyLife TV has rebranded after marking its fifth anniversary this month.
Parent company EbonyLife Media unveiled a new logo and disclosed plans to launch the channel on pay TV platform StarTimes, ending the exclusivity of its carriage deal with DSTV, on August 1.
Mo Abudu, CEO of EbonyLife TV, said: “This is an exciting time for us. StarTimes is a force to be reckoned with in Africa. It is a privilege for EbonyLife to have an additional home with the network.
“Together with the global reach of [VoD service] EbonyLife ON, we will have the potential for millions more people to enjoy our shows.”
“As one of Nigeria’s leading television networks, it made sense to include it in the StarTimes family,” said Justin Zhang, MD of StarTimes.
However, reports suggest EbonyLife may have decided to expand its reach in Africa at this time because DSTV is set to stop airing the channel to subscribers in southern Africa this month. EbonyLife is yet to comment on the reports.
Meanwhile, it continues to expand not just via TV but also by its VoD service, EbonyLife ON, which was previously available only to international audiences.
The video streaming service is now accessible to Nigerians for a monthly subscription of N500. The EbonyLife ON app can be downloaded on Android and IOS app stores.
EbonyLife TV launched on July 1, 2013 and is now broadcast across Africa and the Caribbean on StarTimes (channel 107, 191), DSTV (channel 165) and Flow.
African pay TV operator MultiChoice has recorded a boost in revenue from lower-cost subscribers while that from its high-end users has declined.
The news was revealed in the year-end financial report from MultiChoice’s parent company Naspers.
The company disclosed that MultiChoice has had a notable subscriber reduction in the past year, losing 41,000 DSTV Premium subscribers, declining from 1.962 million to 1.921 million.
According to the company, however, the lower-end subscribers more than make up for this loss as the mass market continues to grow and stabilise.
Overall, the company saw a 13% increase of DSTV subscribers, which grew from 11.942 million to 13.476 million across Africa. The growth of the mass market may also be due to GOtv, MultiChoice’s DTT service that provides TV services at a lower rate.
DSTV and GOtv are currently among Nigeria’s leading pay TV networks, with a wide range of entertainment and viewing options.
The recently launched MultiChoice Talent Factory (MTF) has put out a call for applications.
The Naspers-owned pay TV company recently launched a 12-month pan-African film and television academy for aspiring media professionals and entrepreneurs. The MTF Academy aims to provide students with the skill sets required to work in the television and film industry.
Entries are open until July 5 and aspiring film and TV creatives can apply on the MTF website . A total of 60 individuals will be selected from 13 countries to become students. Classes will begin on October 1 in Kenya, Nigeria and Zambia.
The MTF initiative comprises three parts, the MTF Academy, MTF Masterclasses and professional database MTF Portal. The MTF Academy students are expected to produce content for television and film that will air on MultiChoice’s TV platforms DSTV and GOtv.
MultiChoice described the initiative as “a social investment initiative aimed at igniting Africa’s creative industries and growing them into vibrant, economic powerhouses.”
The company added: “The African continent is steeped in a rich and diverse history of living passionately through language, art, music and colourful storytelling. As the continent continues to change rapidly, the entertainment industry has become ever more relevant. MultiChoice Africa has identified an opportunity in this fast-changing environment – one that will leave a lasting impact on the creative industry as a whole.”
BBC military drama series Our Girl is back for a third season and will feature storylines set in Nigeria.
Our Girl, created and written by Tony Grounds, will be partly set in Nigeria as lead character Corporal Georgie Lane encounters challenges during a rescue mission in the north of the country, an area prone to Boko Haram attacks.
Corporal Lane, played by Michelle Keegan (Coronation Street), is still grieving the death of her fiancé, who was killed during a tour of duty in Nepal, which makes her susceptible to impulsive behaviour.
The third season consists of 12 episodes, divided into three blocks. The current episodes are the second block. Two episodes will include storylines set in Nigeria. Some of the previous episodes of the series were shot in African countries including Kenya and South Africa.
Our Girl will air every Tuesday at 21.00 on BBC First on MultiChoice’s DSTV pay TV platform. The series airs in the UK on BBC1, produced by BBC Studios. It is distributed internationally by RLJ Entertainment.
MultiChoice, owner of pan-African pay TV platforms DSTV and GOtv, has launched a new initiative to boost the African creative industries.
MultiChoice Talent Factory (MTF) is intended to improve the African film and television industry and comprises three parts: an academy, masterclasses and a portal.
It began with the launch of a regional academy, which offers a 12-month educational curriculum, in Lagos. Others are located in Kenya and Zambia.
Sixty applicants from 13 countries will be admitted to the MTF Academy, which will begin classes on October 1. Applications are currently open and will close on the June 5.
John Ugbe, MD of MultiChoice Nigeria, said: “The film and television industries have not developed at the same pace as other industries on the continent, and not for a lack of talent, passion or imagination. We are abundantly blessed in these areas. However, the space given for this expression has at best been limited and, at worst, been relegated to the fringes of the mainstream economy, leaving in its wake, unfulfilled dreams, unexplored talent and unwritten stories.”
Femi Odugbemi, the director of the MTF Academy, West Africa, said: “We must consciously build capacity so that our next-generation filmmakers and producers can also create wealth and create employment by being entrepreneurs.”
MTF Academy students are expected to produce content for TV and film which will air on DSTV and GOtv.