Telecoms company 9mobile is to roll out 4G mobile coverage in 16 major cities in Nigeria in the coming months.
9Mobile acting MD Stephane Beuvelet said cities that will benefit from the improved network include Sokoto, Enugu, Eket and Owerri, where there has been a growing demand for mobile data.
“The operator has invested in a massive roll-out of infrastructure that is set to improve network efficiency. 9mobile believes 4G is an enabler for entertainment, doing business and solving problems in Nigeria,” said Beuvelet.
In August this year, 9Mobile secured a US$230m loan from the Africa Finance Corporation that the company intends to use for innovative product development and network efficiency.
Private media outfit Next TV Digital and telco 9Mobile have signed a deal with The League Management Company (LMC) for the production and broadcast of Nigerian Professional Football League (NPFL) content for local and international markets.
This five-year deal was sealed in Abuja between LMC chairman Shehu Dikko, Next TV Digital chairman Prince Malik Ado Ibrahim and 9Mobile acting director Olayiwola Onafowokan.
With a projected value of US$200m, the broadcast deal is aimed at allowing free flow of investment into the NPFL in order to ensure the professional and efficient production of NPFL matches for distribution to all interested networks.
Dikko said the transaction stood on a number of “pillars,” explaining: “The first pillar, which is most important, is that we are going to get investment into the NPFL and that will ensure football keeps running and operates in a professional way.
“The second pillar is that we will produce NPFL matches through the investment of Next TV, technical expertise and support. All over the world, league football is driven by production, which means if you don’t produce your content, you will not earn money.
“The third pillar of the transaction is to ensure the marketing and sales of NPFL matches produced across all platforms in domestic and international markets, such as pay TV, free-to-air, mobile, OTT, streaming, highlights and video-on-demand.
“Cash will be put into one pot and, at the end of the day, we will have enough revenue so that we can catch up with the developed leagues. We want to see all our matches on all global networks as soon as possible.”
Ibrahim added: “We are going to go beyond OTT and, with time, ensure we have quality content that can project the NPFL. We are not restricting it. We want to drive the projection of NPFL through OTT and digital technology and share the content with others who will be willing to use it, whether it’s terrestrial or cable, within and outside Nigeria.”
Econet Media-owned African pay TV company Kwesé TV has established a strategic partnership with Nigerian mobile telephone operator 9mobile.
Kwesé has signed a distribution agreement with the telecommunications company ensuring that its customers can purchase Kwesé decoder kits and services at 9mobile stores.
Meanwhile, 9mobile subscribers will get exclusive data bundles to access Kwesé iflix, the VoD joint-venture it formed with Asia-based service iflix.
General manager of Kwesé TV Nigeria Elizabeth Amkpa said of the 9mobile pact: “This partnership extends our distribution network and makes our products accessible to even more Nigerian consumers.
“We are currently operating in select 9mobile Experience Centres in Lagos and we will soon be available in other major cities across the country in partnership with 9mobile.”
Currently, there are six participating 9mobile stores, all of which are situated in Lagos. Locations include The Palms Shopping Mall, Ikeja City Mall, Adeola Odeku Street on Victoria Island, Mushin, Surulere and Festac Town.
Adebisi Idowu, 9mobile’s VP of marketing, also commented: “9mobile is determined to continue meeting the passion point of Nigerians, especially customers on the network, and Kwesé TV offers yet another major platform to do so.”
Kwesé TV has over 70 channels that offer varied entertainment, from lifestyle to news. Since its launch in Nigeria in 2017, it is fast becoming one of the leading pay TV platforms in the country.
Kwesé iflix has partnered with two telcos to make the new African streaming service available to more customers.
Days after its launch, Kwesé iflix – which is offering coverage on the ongoing FIFA World Cup – has struck strategic partnerships with MTN and 9mobile, giving their subscribers access to the fledgling platform.
Adeolu Cairo, 9mobile’s director of consumer segment, said: “As an innovative and customer-centric telecom operator, 9mobile is always on the look-out for ground-breaking ways to enrich the lives of our teeming customers and Nigerians as a whole.
“Therefore, we are excited at the ample opportunity this collaboration with Kwesé iflix affords us to increase our investment in bolstering the growth of football and the bourgeoning Nigerian entertainment industry in a way never seen before.”
9mobile customers will be offered premium VIP Kwesé iflix content for three hours at N500 (US$1.38). Customers also have an option of subscribing to Kwesé iflix for N500 for three hours (valid for three days), N1000 for seven hours (seven days) and N2500 for 15 hours (30 days).
Richard Iweanoge, general manager of brands and communication at MTN Nigeria, said: “We are excited to be working with Nigeria’s emergent digital entertainment provider to offer premium TV and video content to our consumers.
“Some of the extraordinary content on offer includes live coverage of the World Cup tournament in Russia, blockbuster movies and much more.
“This is part of our effort to continue to deliver innovative services to Nigerians through our wide distribution network across the country – in consonance with the MTN vision to lead the delivery of a bold, new, digital world.”
MTN will offer its subscribers 24-hour access to the Kwesé iflix app at the rate of N250. Customers can access data bundles on MTN to choose between one-day, three-day, seven-day or 30-day VIP passes.
Kwesé iflix initially launched in partnership with Bharti Airtel, another of Nigeria’s leading telcos.
Airtel offers its subscribers unlimited streaming of all Kwesé iflix premium VIP content for N300 per 24 hours. It also offers one-, three-, seven- and 30-day VIP passes.
Kwesé iflix is a joint venture between between Econet and and iflix. One of its main attractions is its freemium tier, which allows users to access a range of programmes for free.