iflix brings Britannia to Africa
African subscription video-on-demand (SVoD) platform iflix has announced it will be the exclusive online home for UK drama Britannia.
The historical drama is set it 43AD as Britain’s tribes and Druid mystics face an invading Roman army and have their lives changed forever. It is produced by Vertigo Films in association with Neal Street Productions for Sky in the UK.
Iflix will bring the show to 25 countries in Africa, including Nigeria. It is also carried by North African and Middle Eastern SVoD service Starz Play, and is distributed by London-based Sky Vision.
Evert van der Veer, iflix’s head of content in Africa and the Middle East, said: “The addition of Britannia is a testament to iflix’s commitment to showcase the very best international content to subscribers across the region.
“We are excited to partner with Sky to bringing our customers this year’s most anticipated new series before any other entertainment platform in the region.”
Iflix launched in Nigeria in August 2017, three years after it began operations in Malaysia. The company partners with more than 220 studios and distributors and carries a range of movies and TV series both locally and globally.